More & more potential customers are going on line to make comparisons & arrive at their 'dream car' !
- 50 % customers are going on line to check out, before visiting car dealerships - An opportunity to get prospects hooked !
- 54 % customers changed their preferences after going on line
- For more info, check out http://www.livemint.com/2012/06/05223651/More-car-buyers-going-online-b.html
PS : The dream though turning sour with the increase in petrol prices & 'democle's sword' hanging in the form of potential excise duty increase on diesel cars !