Monday, July 2, 2012

Frugal Innovation

Inspiring stuff.

Most of global market is ready for frugal innovation. Take the case of a car or a cell phone. Most of features are actually not very essential to most of owners.

Of course, without compromising on environment, safety.

PS : Jugaad somehow has a negative connotation. Like, 'vasta' in middle east. Every market has its own 'lobby' !

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