- Unfair to banks ? May be... Sour grapes or genuine interest for customer, who may not get best deal ?! :)
- Unfair to customers? May not be. The smart customer will go for the best deal. But then, the best deal may not be really 'the best', when there is internal subvention among the manufacturer and in-house finance company
- Unfair to their own brand & long term strategy ? May be... because, by pushing internal finance outfits, they will be shutting off support from banks. Losing an opportunity to tap banks' existing customers. Remember Fiat's FISAF? Maruti grew when they looked beyond few preferred financier-players
- Does the issue deserve to be taken up at C C I by these top banks? Perhaps over-reacting!!
Food for thought !