Friday, December 7, 2012

Foreign Carmakers Ship More Made-In-USA Cars Overseas - Forbes

Honda-USA has reached a milestone, will export one millionth vehicle to S Korea!! Wow !!

Honda producing cars in USA, for over 30 yrs, with a view to 'make cars closer to customers', American cars with Japanese quality'. 
This has been in sharp contrast to Toyota strategy to make more cars in Japan.

Always wondered, why strong brands, which sell big nos in USA, do not produce more locally.
Apple included. (Apple just announced they will make more apple products locally)

Acc to the article, the top export markets for US-built vehicles are: Canada, Mexico, Germany, China & Saudi Arabia. I wonder, why not increase production in China and start in Saudi Arabia, to cater to local needs and also within the region, GCC/MENA ?

That would mean lower cost & more jobs.  A 'glocal' brand. A good example is Maruti Suzuki in India.

Foreign Carmakers Ship More Made-In-USA Cars Overseas - Forbes

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